Your trucks move freight.
We build the customer base.
Most carriers hustle the same brokers, the same load boards, the same way they did five years ago. We change that. Blacktop Engine runs your customer acquisition while you run your trucks. Cold outreach. Account expansion. Bread-and-butter retention. All under one engine.
Most carriers are leaking customers they don't even know about.
No new customers coming in
You're booking the same brokers, running the same lanes, hoping nothing breaks. One ghost from a key broker and your week falls apart.
Customers giving you scraps
Half your brokers send you 1-2 loads a month when they could send 10. Nobody's working those accounts to grow them — until now.
Bread-and-butter going quiet
Your best customer used to call weekly. Now it's been three weeks. By the time you notice, they've moved freight to another carrier.
Three engines, one mission.
Most outreach services do one thing: cold emails. We do all three layers of customer growth — finding new ones, growing the ones you have, and locking down the ones that pay your bills.
The Hunt
We find brokers and shippers you've never worked with. Then we put your name in front of them — repeatedly, professionally, on autopilot.
The Climb
Your existing customers giving you 1-2 loads a month are sitting on 10x more freight. We work those accounts upward until they become real revenue.
The Anchor
Your bread-and-butter customers — the ones paying your bills — never drift. We keep them locked in with consistent communication so they never forget you exist.
From signing to first replies in under 14 days.
Discovery
We map your lanes, equipment, top customers, and growth goals. You tell us what you want. We tell you how we'll get there.
Setup
Domain warm-up, email infrastructure, broker database segmentation, custom email copy. We build the engine before we turn it on.
Launch
First batch of cold emails goes live. Inward expansion outreach starts. Anchor touchpoints scheduled. The engine runs.
Scale
Replies hit your inbox. Weekly performance reports. Monthly strategy reviews. Volume increases as deliverability stabilizes.
One price. Real results.
Owner Operator
- 600+ cold emails/mo
- Inward expansion engine
- Anchor / retention touchpoints
- National broker database access
- Monthly performance reports
- Reply routing to your inbox
Small Fleet
- Everything in Tier 1, plus:
- 2,000+ cold emails/mo
- Multi-domain sending infrastructure
- Bi-weekly strategy reports
- Lane-segmented campaigns
- Reply categorization (hot/warm/cold)
Mid Fleet
- Everything in Tier 2, plus:
- 5,000+ cold emails/mo
- Direct shipper hunting
- Weekly performance reports
- A/B tested copy + subject lines
- Quarterly strategic reviews
Your trucks are running.
Is your customer base?
Stop relying on the same five brokers. Stop watching your top accounts drift. We'll build the engine that keeps your phone ringing — so you can stay focused on what you do best.