Blacktop Engine — Sales Analytics & Broker Outreach for Trucking
// Built For Trucking Carriers Doing $50K – $2M / mo · Heavy Haul · Flatbed · Reefer · Van
// Sales Analytics · Broker Outreach · Built for Trucking

Better customers.
Better freight.
The sales team your trucking company doesn't have.

You have trucks. You have drivers. You have dispatch. You don't have sales. I plug into your operation as the sales tool you're missing — and use it to grow your revenue.

→ Enter Your Email — I'll Reach Out
✓ Never sold · ✓ Never spammed · ✓ Just me
6 Years Dispatching 2 Years Carrier Owner Houston, TX Built for All Trucking
// The Honest Truth

Five things every trucking owner doesn't want to admit.

01 Visibility

You're running blind.

No plan, no numbers, no idea what's working.

02 Risk

One broker is 40% of your revenue.

If they leave, your whole company collapses.

03 Sales

Your team waits for brokers to call.

By the time you reach out, the freight is gone.

04 Strategy

You have no sales plan for the month.

Just hope, a phone, and last month's customers.

05 Mindset

You think you can't afford help.

That's exactly why you still can't.

That's not a hustle problem. It's a system problem. I'm the system.
// What I Do

2 Ways to Improve Your Sales.

Start with the diagnostic. Or go all-in with the full engine. Both built specifically for trucking.

01 · ANALYTICS

Sales Analytics

"Find what's hiding. Then act on it yourself."

24-hour delivery
15-20 page strategic report
Written action plan
Yours to keep
See My Free Sales Report
// The Operator

Why trucking owners hire me
instead of everyone else.

NAME Mani Batala
ROLE Operator / Founder
BASE Houston, TX
EXPERIENCE 8 Years Trucking

I'm not a consultant. I'm not software. I'm not a marketing agency.

6 years dispatching heavy haul, flatbed, reefer. 2 years running my own carrier. I built Blacktop Engine because I watched too many trucking owners do everything but sales.

The answer was always the same:
Nobody was selling.

6 Years
Dispatching
2 Years
Carrier Owner
19 Outreach
Campaigns Built
1 Mission:
Fill Your Trucks
// Vs. Everyone Else

The Alternatives.

Blacktop Engine
DIY
Hire a Salesperson
Big Consulting
Cost
$/mo
"Free" (your time)
$60K+/yr salary
$$$$$ retainer
Trucking Knowledge
Lived it
Lived it
Maybe
Slides only
Your Time Required
15 min/wk
All of it
Hire + manage + fire
Lots of meetings
Speed to Results
24 hrs
Months
3-6 mo onboard
90-day "engagement"
Risk
Free trial
Opportunity cost
Bad hire risk
5-figure mistake
02 DIY
Cost "Free" (your time)
Trucking Lived it
Your Time All of it
Speed Months
Risk Opportunity cost
03 Hire a Salesperson
Cost $60K+/yr salary
Trucking Maybe
Your Time Hire + manage + fire
Speed 3-6 mo onboard
Risk Bad hire risk
04 Big Consulting
Cost $$$$$ retainer
Trucking Slides only
Your Time Lots of meetings
Speed 90-day "engagement"
Risk 5-figure mistake
// The Blacktop Method

Three principles I won't compromise on.

01

Operator-Built

Every report, campaign, and tool I build is something I would've used when I was running my own carrier. No fluff. No theory. No slides.

02

Data Stays Yours

Your sales data, broker list, and customer info is sacred. NDA-signed, optionally anonymized through DataShield, never shared, never reused.

03

Outcomes, Not Hours

I don't bill by the hour or sell you a dashboard you'll never open. I deliver outcomes — booked loads, reactivated brokers, found revenue.

// How It Works

Three steps. No pressure.
No long-term contracts.

Most consultants want a 12-month commitment before they show you anything. I do the opposite. I show you the value first — for free — and let you decide what happens next.

01
// Step One · Free

Get Your Free Sales Report

Send me 30+ days of load data — TMS export, dispatch sheet, Excel, whatever you have. I run my 17-layer analysis and deliver a 15-20 page PDF report with a strategic action plan within 24 hours.

✓ 15-20 page PDF ✓ 24-hour delivery ✓ NDA signed ✓ Yours to keep
02
// Step Two · You Pick

You Decide What's Next

After you read the report, three paths are open — and they're all fine with me:

A Take it and run. The report is yours. Act on it solo. No obligation.
B Bring me on monthly. Ongoing analytics + broker outreach campaigns. Month-to-month, cancel anytime.
C Ghost me. Also fine. I won't bombard you with follow-ups. If it's not a fit, it's not a fit.
03
// Step Three · We Work

We Get to Work

If you bring me on, I run monthly sales analytics and broker outreach campaigns on your behalf. You get a weekly progress update and a refreshed action plan every month. Month-to-month. Cancel anytime. No annual contracts, no termination fees, no excuses.

✓ Monthly analytics refresh ✓ 19 outreach campaigns ✓ Weekly updates ✓ Cancel anytime
→ Curious? Drop Your Email and I'll Reach Out
✓ Never sold · ✓ Never spammed · ✓ Just me
// FAQ

Questions trucking owners ask before they sign up.

Five quick ones. If you have more, the free sales report itself will answer most of them.

01 What does Blacktop Engine actually do? +

Two things, both focused on filling your trucks with better freight:

1. Sales analytics. I read your data like a freight person — not an accountant — and tell you what's hiding in your numbers. Which customers are leaving. Which lanes are leaking. Which drivers are actually earning. Which brokers you should be talking to and aren't.

2. Broker outreach campaigns. I run 19 dedicated sales campaigns for trucking carriers — dormant broker reactivation, quote follow-ups, new lane prospecting, weekend freight outreach. The sales work your dispatcher doesn't have time for.

The free sales report is how most carriers find out if I'm the right fit. You see the depth of the work before you spend a dime.

02 Who's this for? +

Trucking carriers doing $50K – $2M / month in revenue.

Heavy haul, flatbed, reefer, van, step deck, RGN — if you move freight, you qualify. Carriers with 3 to 50 trucks tend to get the most value because they're past the "owner-operator" stage but not yet big enough to have a real internal sales team.

Who this isn't for: Brokers (I work for carriers, not brokers). Owner-operators with one truck (too small to justify it). Mega-carriers with 100+ trucks (too big — they need a full sales department, not a solo operator).

03 What does it cost? +

The first sales report is free. No card. No contract. No catch.

If you decide to bring me on monthly for ongoing analytics + outreach campaigns, pricing is month-to-month and scales based on the size of your operation and how many campaigns we run. Most carriers find it costs less than a part-time dispatcher and a fraction of what a full-time salesperson would.

We talk pricing only after you've seen the free report and know exactly what you'd be paying for. I don't quote blind.

04 How are you different from a dispatcher or load board? +

A dispatcher books loads. A load board lists loads. I build your sales pipeline.

Dispatchers are reactive — they wait for loads to appear and book them. Load boards are commoditized — every carrier is fighting for the same posted freight. Neither one is doing real outbound sales on your behalf: calling new brokers, reactivating dormant accounts, prospecting lanes you're not currently covering.

I'm not replacing your dispatcher. I'm doing the work your dispatcher doesn't have time to do.

05 What if I'm not ready to commit? +

Then don't. Start with the free sales report.

You'll get a 15-20 page PDF with a strategic action plan within 24 hours. It's yours to keep — even if we never talk again. No follow-up bombardment. No "limited time offer" pressure. No 10-email nurture sequence.

If after reading the report you want to go solo and act on it yourself, that's fine. If you want to bring me on, we go month-to-month. Cancel anytime. No annual contracts. No termination fees.

Still have questions? Book a 15-minute discovery call and ask me directly. No pitch — just answers.
// Last Step Solo operator · Real responses · No autoresponders

Stop guessing.
Start knowing.

You've read this far. You already know your trucking company has revenue hiding in places you can't see. The only question left is which path you want to take.

PATH A // 15 min · Free

Book a Discovery Call

For carriers who want to talk it through first.

  • 15 minutes, no pitch
  • I answer your questions directly
  • We figure out if it's a fit
  • No commitment to continue

Best for: Owners who want to talk to a human before sharing data.

OR
PATH B // 24 hrs · Free

Get Your Free Sales Report

For carriers who'd rather see the work first.

  • 15-20 page PDF report
  • Delivered in 24 hours
  • Strategic action plan included
  • Yours to keep — no obligation
Get My Free Report

Best for: Owners who want to see the deliverable before talking.

If you've read this far, you already know your TMS won't tell you what's hiding. Your CPA won't either. Your dispatcher's too busy. I'll tell you. Free. In 24 hours.

— Mani Mani Batala · Blacktop Engine · Houston, TX
No Credit Card No Contract No Spam Cancel Anytime